Thursday, June 2, 2011

A Bite of Inspiration

It’s been sunny and beautiful in Pensacola the last, well, the last several weeks. Summertime is here and we’re enjoying it. The writing ogre (that’s me) was sitting at his computer trying to figure out what he would write. Sometimes inspiration is hard to find, so he went for a walk. Lo and behold, right there, beside the sidewalk was inspiration.

For those of you not familiar with fire ants, they’re a kind of ant found in the southeastern United States. They build big dirt mounds, or anthills, some of which are so big one might think they could be seen from space; oceans, the Great Wall of China, and anthills… yep. The thing about fire ants is that they’re extremely territorial and aggressive. The slightest disturbance to the hill and thousands of them emerge, looking for a fight. Their main goal is to defend the queen, so that she can produce more fire ants and grow the colony. The fire ant’s bite packs a painful and venomous punch. They’re not deadly, unless the victim weighs about a gram, or there are thousands of them biting a larger creature or person at once. The bite swells up, develops a red, itchy rash, and is dang near impossible not to meddle with. Their tenacity, however annoying, is admirable.

Here’s a short video of fire ants emerging from the hill, ready to attack.

Much like the fire ants, a good team - whether family, friends, or coworkers – will defend one another against intruders and unwanted outsiders. They work together, each one doing his or her job, and helping out as much as possible wherever needed, to perform each task to the best of the group’s abilities. These are the kind of groups we all seek out in life; others with a common interest and goal, who will fight for and defend one another and their collective task. Find these people, and you’ve found something special… something different.

At Clever Ogre, this is artistically illustrated. Ogres do what’s required, and then some, to produce the best possible product. Whether it’s a logo, a website, a blog or a full-on branding campaign; rest assured, they’re on it. Each one knows what is expected of the other and what the end result should be. When they’re working for you, you’re part of the group. You and your product or image will be defended just as vehemently as the fire ants defend their queen and hill.

Do you have questions for the ogres? You can find us all over the web. We’re at www.cleverogre.com, on facebook, and on Twitter. Say hi, let us know if you need anything, and we’ll be there for you. Don’t worry, we don’t bite.

3 comments:

  1. Love it!
    But are you saying you guys are poisonous?

    ReplyDelete
  2. Maybe so, but we don't bite, so it doesn't really matter if we are or aren't.

    ReplyDelete